Hawkers is a company established online with the aim of revolutionising the sunglasses industry with one clear proposal: quality brand glasses at a fair price. In only four years, Hawkers is already the third most-sold sunglasses brand in number of units worldwide and in ranking has positioned itself among the 10 most internationally valued Spanish fashion brands.
The company already has 260 employees as well as offices in Barcelona, Hong Kong, Mexico City, Los Angeles and Elche.
Hawkers employs a digital marketing strategy that has allowed them to optimise their online advertising to unimaginable limits, becoming a case study via the best technological platforms around: Facebook, Instagram and Twitter, making them among the first companies in the world to test their most innovative products on these very platforms.
Currently, while remaining the undisputed leader of on-line sales, the company has taken the leap to sell offline, and in less than 6 months already boasts 25 physical stores.